Markus Strecker: Tech in Motion
Fashion and Technology are living in two different worlds. Only recently they had the courage to move towards each other. Seriously move towards each other. Because we are not talking about prototypes or demonstrators. We mean products that can be industrialized. And that is one of the key challenges for successful smart fashion products. Another is the seamless integration of the technology. In this talk you will see a product example for a successful merger of fashion and technology and learn about the evolvement of fashionable technology over the past decade.
Thomas Gnahm: The Day You Will Choose Your Jacket by It's Social Network – The Social Factor in Wearable Electronics
Summary: New technology in textiles not only develops the fashion scene with gadgets and light effects, but changes our social behavior in a digital society. Our clothing will keep us connected, for example with our friends, and indeed permanently as a medium for communication. We will be able to feel things and the clothes will be our sixth sense. During my talk, we will explore how we can benefit as men of new technology into the field of fashion, how technology currently exists and what visions could accompany the this.